About Us

SelfPaid is a word we use to define the art of 'hustling'. It redefines the rules of style and streetwear. It doesn't matter the path you are on in life, as long as you are hustling and focusing on your grind, you are SelfPaid!

The brand was created to certify people worldwide, who are hustling, to achieve their ambitions in life. We were inspired by the 90's culture to create SelfPaid as it is a part of our everyday life, which consists of us being hardworking to achieve our short and long-term goals. When working to be successful in life, the road can get bumpy and you may not see the light at the end of the tunnel, but you need to work extremely hard and smart; to remain focused on your goals.

Be persistent and never lose your way, in other words, you are SELFPAID!

"Hustlers At Heart".